Nokia Siemens Networks has launched Service Quality Manager (SQM) and Performance Manager- for broadband operators. These tools would help operators keep their customers at the heart of their business.

Service Quality Manager (SQM) and Performance Manager (PM) deepen and broaden the information available to operators to ensure their networks deliver an excellent mobile broadband experience.

The SQM and PM tools, which complement Nokia Siemens Networks’ Customer Experience Management (CEM) portfolio, handle the growing flood and complexity of data from today’s mobile broadband networks which are becoming increasingly intricate as new technologies such as LTE are rolled out, new advanced services are launched, and with infrastructure implemented from many vendors. The tools enable more data to be processed more rapidly and more intelligently to support operators’ efforts to build closer relationships with their customers.

“Network and service quality are highly prized by customers with 60% of heavy users of mobile broadband expecting excellent network quality even if it costs a little more. Yet it is becoming more challenging for operators to deliver continuous customer satisfaction, because even on target network key performance indicators (KPIs) do not always translate into top quality mobile broadband services,” said Mikko Hietanen, head of service and customer management, CEM business enablement, Nokia Siemens Networks.

 “These two advanced tools help solve the issue by cutting through the data complexity to close the gap between network and service performance measures. With new customer aware capabilities, operators are able to ensure the right quality, for the right customers, at the right time.”