Sony Ericsson announced the appointment of Anil Sethi as the new President and Region Head of Sony Ericsson India.

Anil has earlier worked with Sony Canada in Toronto as Senior Vice President of Broadcast & Business Solutions and Systems Integration. He also looked after various other assignments within Sony Group comprising senior business and commercial roles in Europe, India, Saudi Arabia and the UAE with the company crediting the professional for his contribution in setting up Sony’s Gulf regional operations as well as the office in Delhi.

Anil Sethi will operate from Sony Ericsson office located in Delhi.

“I am delighted to return to India and bring home my international business experience. The Indian marketplace is exciting and of strategic importance to Sony Ericsson. Our manufacturing presence and R&D in India is a reflection of our commitment to this great country and its growing consumer base.” said Anil.