Roaming solution provider, Starhome unveiled a new Global Services Operations Center (GSOC) together with OMNYX, the industry’s first sophisticated integrative roaming management and innovation system.

According to Starohme, the advanced GSOC center maximizes operators’ revenues and creates new revenue-generating opportunities by proactively identifying and evaluating global roaming events.  In addition, the GSOC routinely performs preventative maintenance to ensure optimal network conditions. Management systems monitor critical system parameters, and databases provide immediate information and backup.

The GSOC is also equipped with the technology to identify large groups of subscribers in a single location, such as a mega sporting event. Knowing that for a limited time these subscribers may be highly responsive to appealing offers, unique mobile-specific campaigns are automatically generated for immediate deployment.   For example, an important moment during the game will trigger campaigns that typically offer reduced rates, enticing subscribers to share the excitement with friends and family. The result for operators is increased usage that translates to increased revenue.

Amit Daniel, Vice President of Marketing added, “Since its establishment in 1999, Starhome has invested tens of millions of dollars in infrastructure management and our globally held IP network, with a third of Starhome’s annual budget being used for R&D purposes. The GSOCs are connected to our IP network, both unique in the industry - enabling Starhome to offer managed service-based products and solutions. With our IP network investment, 20 patented solutions and a fast growing customer base, the outlook for 2011 is very positive in all areas.”