Tata Sky Ltd., the Direct-to-Home (DTH) service provider has roped in Aamir Khan as its brand ambassador.

The company will feature Aamir Khan in all the Tata Sky brand and product communication even in advertisements on TV, Print, Outdoor, Radio, etc.

On this occasion, Mr. Vikram Kaushik, CEO & Managing Director, Tata Sky Ltd. said, “Aamir makes a perfect fit with the Tata Sky brand values of trust, high-quality entertainment and innovation. As our brand ambassador, he will be instrumental in communicating the benefits of Tata Sky to consumers across the country.”