  BSNL and IMImobile tie-up for personalised ring back tone (PRBT) services claims that it has now over 2 million subscribers for the services which were launched about a year back.
The services were launched in 2007 in eight circles of North namely Jammu and Kashmir, Himachal, Punjab, Haryana, Rajasthan, UP East, UP West and Uttarakhand.
The tie-up claims that initial months saw around 20,000-30,000 subscribers being added monthly with one million subscribers opting for the service within 52 days of the launch. |