Makaan.com, online property site has launched the country’s first SMS-based real Estate Mobile Application called ‘Makaan Mobile’.

The service is being developed in collaboration with India’s MVAS company Mauj Mobile.

Makaan Mobile service is compatible with all GSM models and is catered to more than 200 million GSM subscriber base in India.

Mr. Aditya Verma, Business Head, Makaan.com said, “All our innovations till date have revolved around ensuring ‘customer delight’, and Makaan Mobile is another step in this direction. The idea of the application germinated from the need to connect with users who are generally on the move and do not have regular access to the Internet. This application will take Makaan.com product offerings to a far greater audience. With the launch of this service, we anticipate a 30% growth in daily property listing rate over the coming months.”