ROK Entertainment Group, the global mobile entertainment company has tied up with the Pakistani cellular service provider Ufone to launch video-based mobile News on Demand (NOD) services in Pakistan.

Commenting on the new offering, Mr. Ali Ikram, Head of VAS at Ufone said, “At Ufone, our first and only priority is providing our customers with the best mobile services and, with the launch of Video News, we are making sure our customers get all the breaking news on their handsets anytime, anywhere, easily.”

The service, named as- “Video News Service”, will offer Ufone’s subscribers with 3 videos per day of 60 seconds each via MMS, comprising of sports and breaking news at a monthly charge of Rs. 50.