Squace, a Swedish software firm has come up with a new mobile phone service that will enable users to access real-time Internet content on the go.

The free to download Squace application will divide the mobile screen into grid of small squares linked in alphabetical order to a web service or content provider such as a news feed, website, game or widget. Each grid will display pop-ups revealing the content connected which the user can view on the screen. Further the users can also add or delete any internet content from their phone, claims the company.

Speaking about the launch, Aage Reerslev, CEO and founder of Squace, said “Squace is a new way to extend your current business on the web to mobile phones and create new revenue streams. We offer you precision, contextual audience targeting that’s based on our user’s profile, preferences and tags, and a fast and easy way to deliver new personalized services.”