 Following footsteps of Google, Internet company Yahoo is entering the mobile space. At the mammoth Consumer Electronics Show, which kicked off in Las Vegas on Monday, it plans to announce a platform which promises to help developers get their applications onto mobile devices.
Yahoo will open up its Go mobile platform to third party developers, allowing them to create widgets that will run across a wide variety of handsets without the need for rewriting them for each device.
The company will also launch a revamped version of many of its own services for the mobile platform. “Yahoo! is leading and enabling the mobile ecosystem by partnering with some of the most recognized consumer brands, including eBay, MySpace and MTV further extending their mobile presence and providing mobile consumers with the content they desire,” said Marco Boerries, executive vice president for Connected Life at Yahoo.
“By providing all developers access to our Mobile Widget Platform and giving them the necessary tools to create, we are setting the stage for dramatic growth in the number of third party widgets and creating an innovative new experience that we believe will ultimately drive further adoption of mobile services.” |