 English News Channel, NewsX announced today a new version specifically meant for mobile subscribers in the country enabling its viewers to access live feeds from the channel on mobile terminals available on .newsx.com/live.
Ajatshatru Singh, Head of Online, NewsX said, “NewsX has created multiple distribution points for news by being India’s only channel to have a triple play. Whether it is TV, web or mobile, we are available to our viewers in any form. By being available on mobile, we can provide news on the go especially to our younger and upwardly mobile corporate audience who are significantly aligned to the digital medium. At NewsX, we also plan to create customized news content for the mobile.”
The move is in lines with the company’s increased focus on the digital medium including mobiles and online modes. Last month the company had launched live streaming services on its website. |