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Usage of mobile-based IM services expected to surge during FIFA World Cup
TT Correspondent |  Mumbai |  14 Jun 2010

UK-based mobile-based push mail and messaging service enabler, Synchronica expects a significant surge in usage of mobile-based instant messaging (IM) service during the ongoing FIFA World Cup.

 

Carsten Brinkschulte, Synchronica’s CEO, comments, “As World Cup fever takes hold, even the most ambivalent of football fans will find themselves drawn into discussions on the highs and lows of their team’s performance. Being able to IM with friends and family and on soccer chat rooms from their mobile phone allows people to communicate in real time as goals are scored and matches are won and lost. I’m confident that IM chat services will see a significant rise in popularity during the tournament.”

    
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14 Jun 2010(IST)  
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