  Idea Cellular, India’s 3rd largest mobile operator has announced the launch of a range of 3G smartphones starting at Rs. 5,850 onwards, to drive penetration of data services in the country.
The company said that mobile users in India can now access some of the world’s best handset features and Idea’s 3G applications on Android based smartphones, for as low Rs. 2,609.
Idea 3G smartphones operate on Android platform, which is emerging as the most popular and fastest growing Operating System (OS) globally.
As a special introductory offer, Idea is offering data services worth Rs. 3,500* with Rs. 259 pack, along with the new 3G smartphones. Hence, for the smartphone which is priced at Rs. 5,850, Idea 3G user gets it for a value of just Rs. 2,609. Likewise, the handset priced at Rs. 7,992 has a value of just Rs. 4,751 for Idea 3G users, thus making them the best buys in their respective segments.
The Idea 3G Smartphones are based on 2.2 Android Operating System (OS) and also have a 3.2 MP Camera, Touchscreen (3.5” & 2.8” Screen size), GPS Navigator software, FM radio and MP3 Player, WiFi, Bluetooth, Social Media Apps such as Facebook, Twitter, Orkut, browser Operamini, and pre-loaded Google and Youtube, besides a range of other high-end smartphone features and Idea TV. The handset devices can operate as mobile phone, mini computer, and also acts as a Wi-Fi router.
Launching the new phones, Mr. Himanshu Kapania, Managing Director, Idea Cellular said, “The new smartphones will further drive our existing 3G services in areas of industrial and commercial activity, centers of learning, and high potential rural hinterlands.”
According to Mr. Sashi Shankar, Chief Marketing Officer, Idea Cellular, “ Idea 3G smartphones will not only offer the best apps and technology experience to our users, at the most affordable price points, but are also loaded with huge data benefits and free offers exclusively for Idea users.” |