Google on Tuesday launched a new YouTube app for Apple's (AAPL) iTunes store. The new YouTube app will let Google show advertising to iPhone and iPad viewers, creating a new source of revenue for both Google and YouTube "partners" who create content and share in advertising proceeds.

The new app will incorporate features of YouTube's latest user interface, including personal subscriptions to various video "channels." When downloaded from the iTunes store, it will let users watch videos that were not available with the old YouTube app for Apple devices, Google said.

According to Washington Post, The new YouTube app will create more moneymaking opportunities for Google and video producers because it allows advertising to be shown with the clips. That’s something Apple hasn’t allowed on the pre-installed YouTube app. The ban on ads prevented many music videos and other widely watched clips from being shown in the iOS app because some copyright owners don’t allow their content to be shown if there is no way for them to be paid.

The new YouTube app will create more moneymaking opportunities for Google and video producers because it allows advertising to be shown with the clips. That’s something Apple hasn’t allowed on the pre-installed YouTube app. The ban on ads prevented many music videos and other widely watched clips from being shown in the iOS app because some copyright owners don’t allow their content to be shown if there is no way for them to be paid.