Nokia Siemens Networks has launched Customer Experience Management (CEM) for Liquid Net.
 
CEM for Liquid Net is a new approach from Nokia Siemens Networks which provides insight into the experience of people using a mobile network and converts that into specific investment and network optimization projects using the company’s Liquid Net software portfolio.
 
This enables proactive planning and implementation of investments to optimize customer experience and business return.
 
CEM for Liquid Net uses the integrated capabilities of Nokia Siemens Networks Customer Experience Management (CEM) and Liquid Net software, supported by its focused Services capability. It links capacity optimization related investments to customer experience, enabling operators to decide precisely when and where to optimize network performance to improve user experience and protect and grow revenue. The approach extends traditional network and operational approaches by directly linking customer and revenue insights to improving network performance.
 
“With CEM for Liquid Net, operators can make investments exactly where capacity improvements are needed to achieve the maximum business impact. With this combined approach, we link capacity optimization to customer experience and revenue impact, improving both user satisfaction and profit”, said Tommi Uitto, head of mobile broadband value creation management at Nokia Siemens Networks.
 
Nokia Siemens Networks will hold two online webinars on the topic “CEM for Liquid Net: Optimize for all the right reasons”. The sessions take place on Wednesday October 31, 2012, and they are identical in content. Register for one of the sessions to hear how CEM for Liquid Net can help optimize the utilization of the network, spectrum and frequency resources.
 
The last in a series of three 1GBperday$ webinars held in October, the CEM for Liquid Net webinar builds on two online events held earlier in October: Liquid Net: Get the max from your network and CEM: Focus on what matters most, both of which are available to view on demand.