  Tata Communications on Monday launched Voice Business Apps, a new suite of hosted tools and managed services designed to help service providers more efficiently and profitably run their international voice business offerings.
Voice Business Apps includes Tata Communications’ Virtual Point of Presence (PoP) capability, which enables carriers to send traffic using Tata Communications’ next generation IP infrastructure while remaining in control of their own routing, as well as an array of hosted tools and managed services, which together offer the industry’s broadest suite of solutions to help providers tackle the challenges of today’s international voice market. International voice providers, facing slow market growth and intensifying competition, can struggle to build a business case to update legacy tools and systems to increase efficiency and quality to stay competitive.
Tata Communications’ Voice Business Apps provides market-leading capabilities and covers all the critical aspects of the international voice business. The solution addresses the underlying network which carries calls from originating to terminating provider. The Best Value Routing™ engine identifies the optimal balance of cost and quality for each call, and the back office tools – including rate, billing invoice, provisioning and reporting tools – making it easy to track efficiency and costs.
“With slow growth and strong margin pressure, many voice providers are finding it harder than ever to run a profitable international voice business,” says Michel Guyot, President of Global Voice Solutions at Tata Communications. “Our Voice Business Apps offering can reduce operating expenses and increase efficiency while improving service quality, without upfront investment.”
Tata Communications’ Voice Business Apps will help customers reduce capital expenditure and risk by addressing common business challenges, including network standardisation, migration to IP, fraud management and supplier management. The “apps” include services, tools and systems that Tata Communications can provide on demand or manage on behalf of a carrier. Efficiency increases also include improved network utilisation, and enhanced ability to automate routine tasks.
David James, Practice Leader, Wholesale, Ovum, says, “This development demonstrates Tata Communications’ ability to build on its extensive experience, global reach and economies of scale in the international voice market to offer innovative services and flexible partnering options to suit service providers’ changing needs.”
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