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Huawei launches Ascend P6, world’s slimmest smartphone, heats up race with Apple, Samsung
TT Correspondent |  |  19 Jun 2013

Huawei, a leading global information and communications technology (ICT) solutions provider, on Tuesday launched Ascend P6, the world’s slimmest smartphone measuring 6.18mm and weighing just 120g.

The device runs on Android 4.2.2 operating system and is powered by a 1.5GHz quad-core processor and a sleek metallic body. It has a 4.7-inch high definition in-cell display, and 5MP front-facing camera. It comes with 2000mAh battery.

In terms of slimness it can even beat iPhone 5 or a Galaxy S4, if one goes by this particular feature on the companies’ websites.

Though Huawei is still behind Apple's iPhone and Samsung in terms of brand recognition, Tang Siew Wai, a regional marketing director for Huawei said Huawei is taking steps to catch up.

“The HUAWEI Ascend P6 is a star among smartphones with its industry-leading design, high-quality camera, and intuitive user interface, Huawei’s proprietary Emotion UI,” said Richard Yu, Chief Executive Officer, Huawei Consumer Business Group. “Building on the success of our Ascend P series of fashion smartphones, the HUAWEI Ascend P6 provides unsurpassed technology and a design that is simply stunning.”

With Huawei’s proprietary IMAGESmart software, the HUAWEI Ascend P6 turns even the most novice photographer into a professional, with contrast and color enhancement, auto scene recognition, object tracing focus, and instant facial beauty support.

The HUAWEI Ascend P6 is even more intuitive and able to be customized with Huawei’s Emotion UI. Huawei said it has gathered input from over 5 million consumers to help it optimize the latest version of Emotion UI. The proprietary user interface includes updates to Uni-Home including enhanced security, Huawei’s Me Widget, MagicTouch, and SmartReading. New to Huawei’s Emotion UI are the panoramic shoot and facial recognition photography functions.

The HUAWEI Ascend P6 is available in black, white and pink with matching color cases. It will begin shipping to China from June and to Western Europe from July through Vodafone, Telefonica, Orange, H3G, O2, Carphone Warehouse, TalkTalk, Media Markt & Saturn, TIM and online via Amazon and CDiscount with other markets to follow.

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19 Jun 2013(IST)  
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