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LG eyes 10%market share of the Smartphone category by 2014, launches LG G2 at Rs 41,500
TT Correspondent |  |  03 Oct 2013

LG which officially launched its flagship smartphone LG G2 with 5.2-inch full HD on Monday in India at Rs 41,500 has said that it is aiming for revenue of Rs 200 crore by 2014 from its 4G ready smartphones LG G2.

Soon Kwon, M.D., LG India, said “The smartphone market in India is reaching newer heights, with a total of 9.3 million smartphones being shipped in the second quarter this year, as per a recent report. Our focus with G2 is to give our customers a phone that is smart and convenient, in every way- a unique design, a large display, high quality camera with Image Stabilizer, true studio like sound and compelling user experience. LG G2 is a perfect phone that epitomizes our DNA, innovation”.

The company said that with the launch of G2 the company is planning to capture 10%market share of the Smartphone category by the end of 2014. The company has LG earmarked Rs. 100 cr for marketing and strengthening the retail and channel expansion.

The phone which was globally launched last month will be available in various stores across India.
 
The device is listed on e-commerce portal saholic.com at Rs 40,499. Saholic is offering the device at monthly EMI of Rs 2596 and has offered the delivery time from 30 to 13 September.
 
Our view is that it can take on other reputed brands which can be bracketed with it, they are- Samsung Galaxy S4, Sony Xperia Z HTC One, Apple iPhone 5, Nokia Lumia 925 and BlackBerry Z10.
 
The LG G2 features a 5.2-inch full HD screen, the largest display designed for one-handed operation in today’s popular 2.7-inch width smartphone category. It runs on Android Jelly Bean 4.2.2.
 
It is powered by a 2.2GHz quad-core Snapdragon 800 chipset. It sports 13MP rear camera has 3,000mAh battery and 2GB RAM. It has with 2G, 3G, Wi-Fi, Bluetooth 4.0, NFC, infrared and microUSB 2.0 as connectivity options.
 
The LG G2’s high-resolution camera comes equipped with Optical Image Stabilizer (OIS) technology to prevent blurring, allowing for clearer, brighter and sharper images even when in motion or shooting in dim environments.
 
It would be available in Black and White colors.
 
Key Specifications:
 
Display: 5.2-inch Full HD IPS (1080 x 1920 pixels / 423 ppi)
Processor: 2.26GHz Qualcomm Snapdragon 800 featuring quad Krait CPU
Memory: 32GB / 16GB
RAM: 2GB LPDDR3 800MHz
Camera: Rear 13.0MP with OIS / Front 2.1MP
Battery: 3,000mAh
Operating System: Android Jelly Bean 4.2.2
Size: 138.5 x 70.9 x 8.9mm
Colors: Black / White

    
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03 Oct 2013(IST)  
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