SpatialBuzz, an innovative cloud-based customer experience analytics and service monitoring platform for network operators, has announced that a second UK Mobile Virtual Network Operator (MVNO) has launched its online coverage checker, a component of SpatialBuzz’s cloud-based customer experience management (CEM) software solution. This is the third UK deployment for SpatialBuzz – the solution is already being used successfully by both Telefónica O2 and Tesco Mobile.

SpatialBuzz software provides customers with real-time access to detailed coverage maps for both 2G and 3G as well as for 4G, meaning that they will be able to check whether 4G coverage is adequate in their area before making a decision to purchase or upgrade to the new 4G service.

“It is particularly important for MVNOs to keep customer service costs low so they can offer a competitive subscriber package, and therefore a lower friction online support system is crucial,” said Leon Hardwick, Director of Global Sales and Marketing for SpatialBuzz. “The SpatialBuzz solution will provide customers with immediate information on network coverage in their area, and therefore reduce the volume of queries that that the operator will receive, as well as giving customers a better user experience.”

“The network coverage checker powered by SpatialBuzz has already been proven on the Telefónica O2 websites both in the UK and in Germany, on the Tesco Mobile website, and in handset apps,” said Andrew Blake, CTO of SpatialBuzz. “Now a third UK operator’s customers can enjoy the same level of transparency about network coverage that distinguishes O2 from its competitors.”

SpatialBuzz harnesses the power of customer experience analytics to enable operators to better understand service issues, by analysing in real time where customers and agents are performing network status checks.