Nokia has said that its app reality TV show Nokia Lumia- Your Wish is My App’, is back. It has received 38000 entries and of the top 2000 ideas, 1200 are live on theWindows Phone Store.
 
P. Balaji, Managing Director, Nokia India, said “Your Wish is My App has added a new paradigm to our efforts and delivers Nokia’s strategy to focus on making available applications that deliver true value to consumers. That it caught the nation’s imagination is evident in the 38000 entries we received and of the top 2000 ideas, 1200 are live on the WP Store. We are extremely excited to now launch the second season of Your Wish is my App in association with NDTV.”
 
30 shortlisted apps will be showcased in a nine-episode reality TV show which will be aired on NDTV Prime starting mid-March. In addition to the grand prize of Rs 10 lakhs (1 million), two runners up will be awarded Rs 5 lakhs and Rs 2 lakhs each and three lucky winners will stand a chance to win the new amazing Nokia Lumia 1520.
 
The campaign will give consumers the opportunity to submit mobile application ideas that have the potential to be developed into successful apps for the Windows Phone Store and stand a chance to become a millionaire. The show that received 38,000 app ideas last year is looking forward to a pool of 50,000 app ideas for season II.