State-owned telecom operator Bharat Sanchar Nigam Limited (BSNL) has partnered with online video brand Eros Now to offer unlimited content subscription to prepaid subscribers of select plans.

The telco in a press release on Monday said that it has signed an agreement with Eros Now which would allow subscribers to access more than 11000 movie titles, music videos, original web shows and exclusive videos.

This service will be made available to BSNL subscribers by end of January 2019. The content can be accessed by subscribers on Eros Now’s app.

“As trends indicate, the OTT industry in India is expected to reach a size of $5 billion by 2023. We are well poised to cater to this growing community and our alliance with BSNL is a step towards bridging the urban-rural gap and expanding Eros Now’s national reach,” said Rishika Lulla Singh, CEO, Eros Digital.