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China Telecom’s subsidiary selects UTStarcom’s IPTV solution for interactive advertising
TT Bureau |  |  22 Jul 2008

Guangxi Telecom Company Ltd, a wholly- owned subsidiary of China Telecom has chosen UTStarcom’s RollingStream(R) IPTV solution to establish new interactive advertising system in China which will be available in 14 Guangxi cities.

 

As per the deal, UTStarcom will initially provide 3,600 concurrent IPTV streams to Guangxi Telecom and further supply set-top boxes which will be set up in supermarkets, department stores, office buildings and in various other places.

 

Commenting on the deal, Robert Wu, CEO of UTStarcom China said “The advertising deployment with Guangxi Telecom is a strong demonstration of how UTStarcom is enabling new interactive applications based on our RollingStream platform, and we’ll continue to work with leading service providers to provide innovative services for their customers.”

 

Financial details of the deal are not disclosed yet.

    
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22 Jul 2008(IST)  
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