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Sony Ericsson ties-up with James Bond film to launch Cyber-shot phone, C902
TT Bureau |  |  05 Aug 2008

Sony Ericsson has entered into a deal with James Bond’s film, Quantum of Solace to launch limited edition Titanium silver C902 Cyber-shot phone that will be used by James Bond- a character played by actor Daniel Craig in the film.

 

The new phone will be available for a limited period and will incorporate 007 content, spy-style game, full trailer of the film, behind-the-scenes interviews with actors and other content like wallpapers and screensaver The phone’s unique features like 5MP camera, face detection, photo flash and auto focus are used by James Bond in the film for performing his tasks, said the company.

 

Commenting further, Lennard Hoornik, Corporate Vice President and Global Head of Marketing, Sony Ericsson said “With the rich array of content both on the phone and preloaded on a memory card bundled with the C902 Titanium silver limited edition, fans of the secret agent will only get more James Bond with Sony Ericsson.”

    
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05 Aug 2008(IST)  
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