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Cisco and Tata Comm to jointly promote wireless Digital Lifestyle for consumers in Gurgaon
TT Correspondent |  New Delhi |  15 Jul 2009

Consumers in Gurgaon district can have a personal and live experience of a wireless Digital Lifestyle and can visualize how it can ease and provide more benefits when delivered over the wireless medium as Cisco and Tata Communications will jointly showcase such applications in a mobile van in the region between July 13 and August 09, 2009.

The mobile van will be equipped with Linksys home networking solutions by Cisco and delivered over wireless broadband services of Tata Communications.

The van will showcase experiential demonstrations of wireless home solutions such as internet sharing, wireless printing, home monitoring and video streaming.  

Additionally consumers will also have an opportunity to win a wireless router on each day of the demonstration through a lucky draw contest. Furthermore discounts ranging from Rs 200 to Rs 1,000 will be offered during the period.

Suresh Balasubramanian, National Sales Director, India, Cisco Consumer Business said, “Cisco and Tata Communications have a shared vision of the wireless home and connected lifestyle. Cisco enables the connected life by delivering communication and entertainment experiences that are more visual, more social and more personal. In this regard, working with Tata Communications helps us to extend the possibilities of a connected life through wireless solutions. This initiative is our way of demonstrating to consumers here how they can harness the full potential of connected life experiences through our wireless offerings.”

Mehul Kapadia, head marketing, Tata Indicom Broadband said, “We are pleased to launch this initiative with Cisco. Cisco’s easy to use home networking products paired with our broadband services make a compelling proposition for consumers to make the transition from wired to wireless home environments. And this experience becomes richer on Tata Indicom broadband, India’s premium internet service provider.”

    
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15 Jul 2009(IST)  
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