Dow Jones today announced the launch of its Wall Street Journal India Mobile application in tie-up with leading operator, Bharti Airtel offering the operator’s mobile subscribers access to latest international financial and business news from the Wall Street Journal and Dow Jones Newswires.

The application can be downloaded for free with subscribers requiring to pay a monthly subscription fee of Rs 99.

On the occasion, Mr. Mitya New, Managing Director, Dow Jones India said, “The Wall Street Journal India Mobile application provides leading-edge functionality and content targeted at consumers in the Indian market. Our partnership with Bharti Airtel, India’s leading mobile phone operator, significantly enhances our ability to reach mobile users across India.”

Raghunath Mandava, Chief Marketing Officer, Mobile Services, Bharti Airtel said, “It has been Airtel’s endeavour to constantly innovate and lead the mobile content revolution in the country by delivering best in class products and services to customers and adding value to their lives on the go and wherever they go. The Wall Street Journal India Mobile application is our latest initiative that will empower our customers to make smarter decisions by accessing news and information from one of the world’s most trusted and premier providers of financial information.”

Presently the application is supported by BlackBerry and Nokia smartphones.