Bharti Airtel’s DTH services arm, Airtel digital TV launched ‘Airtel digital TV Recorder’ which allows users to record live television using mobile phone.

Speaking on the occasion, Ajai Puri, Director and CEO - DTH, Bharti Airtel, said, “At Airtel, we believe that the key to our brand is innovation and technology is one vital element of our innovation endeavours. This product would be a lifestyle enabler that will significantly change TV viewing trends in India. It is also strategic as it brings together the TV screen and the Mobile screen. The launch underlines our key strength of understanding consumer needs and using technology to deliver a simple elegant benefit through the most ubiquitous element of ones life today- the mobile.”

The device is priced at Rs 6,990 to new subscribers and for Rs 5,990 to existing subscribers of Airtel digital TV.

Additionally the device also has a HDMI (High Definition Multi Media Interface) port for Video output enabling users to experience enhanced picture quality. Users can also search programmes.