Aircel, one of India's leading telecom players, has teamed up online fashion store - Yebhi.com. This alliance brings an exclusive proposition, “KSKT- Keep Shopping Keep Talking,” where Yebhi.com customers can avail free talk time of Aircel on purchases made from the portal.

This association is part of one of the many initiatives Aircel is undertaking to connect with the youth.

Speaking on the alliance, Anupam Vasudev, Chief Marketing Officer, Aircel said, “With this unique offer we intend to reach out to 2 Lakh unique visitors of the portal everyday and offer the customers benefits on every purchase. Through this initiative and many more that have been planned for the near future, Aircel will continue to drive business and build brand affinity by focusing on youth.”

“We are very excited about our association with Aircel. It is an exciting, first of its kind, experience for all online shoppers. Customers can shop on Yebhi.com from over 100,000 products, and get recharge value as an extra benefit. Similarly, when they recharge their phone, they get shopping cashback. We are quite confident that our users will see great value in this new offer, which is first of its kind in the industry. We plan to continue this legacy of pioneering innovative products and services to our customers,” says Manmohan Agarwal CEO Yebhi.com

Under KSKT, which begins today, customers visiting Yebhi.com will get a shopping promo code depending upon the product they purchase. Subsequently, Aircel customers will be directed to its website, wherein with the input of shopping promo code, they will be able to enjoy free talk time. The Free Talk time offer will be different for different users based on purchases made where the offer is live. For instance, with a shopping of Rs 1000 on Yebhi.com, a customer can get free Aircel Talk Time worth Rs 200. Under the offer, non-Aircel customers can get free Aircel connection along with purchase made at Yebhi’s website as well, if they so desire.