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With 4GB RAM: Asus ZenFone 2 smartphone launches in India at starting price of Rs 12999
TT Correspondent |  |  24 Apr 2015

Asus, on Thursday launched the ZenFone 2 series smartphones with 4G/LTE connectivity in India starting Rs. 12,999. Asus is selling four different variants of the device, all variants has 5.5 inch display size. The device measures 152.5x77.2x10.9 mm and weighs 170gm .
 
"We are incredibly excited to bring ZenFone 2 to consumers in India. ASUS believes that the best technology should be used by a mass audience, and we have drawn on our core competence to deliver beautiful design and unprecedented performance in an empowering luxury for everyone to enjoy," said Jerry Shen, CEO, Asus.
 
“We’re extremely proud to come together with ASUS during the month in which we’re celebrating 50 years of Moore’s Law to launch ZenFone 2, a product that has pushed the envelope on innovation yet again to deliver unprecedented performance. With ZenFone 2, ASUS is giving consumers a great mobile experience in a sleek form factor, combining the 64-bit Intel Atom processor with Intel’s LTE-Advanced Intel XMM 7260 solution. Intel co-founder Gordon Moore strongly believes that what can be done, can be outdone and that’s what Intel and ASUS have done with ZenFone 2,” said Debjani Ghosh, Intel VP Sales & Marketing and MD, South Asia.
 
The four variants of Asus ZenFone 2 are: 1. ZE551ML with 4GB RAM and 64GB ROM for Rs. 22.999; 2. ZE551ML with 4GB RAM and 32GB ROM for Rs. 19,999; 3. ZE551ML with 2GB RAM and 16GB ROM for Rs, 14,999 and 4. ZE550ML with 2GB RAM and 16GB ROM for Rs. 12,999. Both ZE551ML variants that comes with 4GB RAM are powered with 2.3GHz quad-core Intel Atom Z3580 SoC processor whereas the ZE551ML with 2GB RAM and the ZE550ML are powered with 1.8GHz quad-core Intel Atom Z3560 processor.
 
Asus ZenFone 2 features a 5.5 inch IPS LCD screen with 1080 x 1920 pixels resolution and with pixel density of 403 ppi. All four variants runs the latest Android Lollipop OS with ZenUI on top. All models sports a 13 megapixels rear camera dual-LED with Flash and a 5 megapixels front camera for video calling and selfie. Camera features, including Low Light mode, Backlight (Super HDR) mode, and Super Resolution mode, ensure incredible photos even in dimly lit situations. All models will offer dual-SIM card slots with support for 4G in the first slot.
 
For connectivity, ZenFone 2 includes – 4G, 3G, Bluetooth v4.0, Wi-Fi a/b/g/n/ac, Micro-USB, 3.5mm jack and NFC. The device is power backed by a 3000 mAh battery and it also features BoostMaster fast-charge technology for dramatically-reduced recharge times.

    
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24 Apr 2015(IST)  
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