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Airtel realizes potential of VAS in rural areas, launches Apna Chaupal
TT Correspondent |  |  04 Feb 2013

With an intention to tap customers in rural and semi urban regions, Bharti Airtel has launched one stop solution portal for value added services, Apna Chaupal.
 
“The service would allow will now empower mobile customers across the country to easily browse and subscribe from a bouquet of value added services while on the move by just dialing 58080 toll free” Airtel said.
 
It said that the voice based service will provide information in the regional language of the customers on key day-to-day activities including agriculture, devotion, job updates, entertainment, education and health.
 
The service will enable customers to easily access a host of informative services like learning agricultural techniques, receive instant updates on Mandi rates and Government jobs, listen to Live Aartis from popular religious shrines, access entertainment services like Hello Tunes, Comedy FM and radio, receive ball-by-ball updates on cricket matches, learn English, seek career counseling and much more on their mobile phones with just a simple voice call.
 
“we are happy to launch the Apna Chaupal service for our customers in Mumbai who can now easily avail all the relevant value added services from a single portal at 58080 without having to memorize the individual dialing numbers of each of the services”, Ramesh Menon, CEO (Mumbai, Maharashtra and Goa), Bharti Airtel said.
   
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04 Feb 2013(IST)  
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