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Nokia ties up with MTS to break into Russian market
TT Bureau |  |  09 Jun 2009

Russian operator Mobile TeleSystems (MTS) has forged a memorandum of understanding (MoU) with Nokia, whereby the former will vend Nokia products across all its retail Network.

 

The first joint project to be carried out as a part of the partnership would be the sales launch of Nokia N97.

 

“Teaming up with Nokia will allow us to further differentiate MTS'' retail network by matching the products with tariff plans to enhance customer experience and spur the growth of data usage by our subscribers,” said Mikhail Shamolin, president and CEO of MTS.

 

The N97 buyers of Russia will find the handheld with especially tailored business software and widgets.

 

Besides, the partnership also includes a combined marketing campaign to promote Nokia’s handsets and a special training program for MTS’ retail employees.

 

The sales of N97 will start from June 17 in all MTS stores in Moscow and Nokia outlets.

    
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09 Jun 2009(IST)  
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