Samsung India launched two new dual SIM handsets in India namely the B 5722 Dual SIM GSM + GSM touch screen phone and Duos 259, a Dual SIM CDMA + GSM multimedia phone.

 “Consumers are showing a growing preference for Dual SIM phones both in the GSM as well as the CDMA space. We are working at catering to this growing consumer need by introducing new differentiated Dual SIM handsets that come with the unique Samsung advantage of Dual Active mode” states Mr. Ranjit Yadav, Director –Mobile & IT. 

The B-5722 GSM + GSM Dual SIM Active Phone, comes with a dedicated SIM switching key and a 7.11 cm (2.8”) Full Touch Screen. B-5722 comes with SNS Quick Links and Instant Messenger (IM). It is priced at Rs.10,650/-.

The Duos 259 is a GSM + CDMA Dual SIM Active phone  that comes with a 5.58cm( 2.2”) screen, 262K colour TFT display, 1.3MP Camera, Stereo FM Radio with recording. It is priced at Rs.7799/-.

“We are looking at the Dual SIM handsets contributing up to 15% of our total handset volumes this year” states Mr. Yadav.

The company also announced hosting a Java application store on Samsung Fun club which is Samsung’s site for popular games, music, ringtones, free content, wallpapers and videos.

 “We are looking at driving our growth through relevance and innovation, both in terms of the handsets as well as the application space”, states Mr. Yadav.