Idea Cellular has come up with a new ‘Full Talktime Club’ offer in Kerala offering 100% talktime on the recharge amount with no administrative charges or service taxes.

The offer can be availed through a flexi recharge coupon priced at Rs.19 whereby the subscriber will be enrolled in the Full Talktime Club following which the subscriber will get full talktime for all subsequent recharges of Rs.50 and above.

The offer will however not include mega voucher recharges which already offer tariff benefits.

Launching the offer Mr.  B. Ramakrishna, Chief Operating Officer - Kerala, IDEA Cellular, said, “Idea has always offered the best and most affordable tariff plans suiting the affordability and usage patterns of mobile consumers in Kerala. With the Full Talktime Club, we have now gone a step forward to offer more value to our 54 lakh prepaid subscribers, thus ensuring complete customer delight. We are confident that the new initiative will drive usage on our network and enhance customer satisfaction”.