Idea Cellular launched a new ‘My Gang’ plan in Orissa targeted towards the youth community offering free SMS as well as GPRS services within the defined group.

The plan offers local Idea to Idea calling for 1 paise per 4 seconds while local calls to other networks will be charged 1 paise per 2 seconds and 100 free SMSes including local as well as national for a period of two months. The first 3 SMS each day will however be charged 60 paise per day.

The operator is also offering up to 104 MB of internet usage daily under the Student Pack. The new plan can be availed by new subscribers through a recharge voucher worth Rs.42.

Launching the new initiative, Aloke Malik, Chief Operating Officer – East, IDEA Cellular said, “Idea’s customer centric approach has always helped us create products and services that offer more value to our customers and reward them for putting faith on the Idea network. Now, we are pleased to bring Idea My Gang Pack in Orissa, which not only offers value for money but also strengthens students’ relationship with their peers.”